BluehiveBluehive Consulting Asia

AI Adoption · Feb 2025 · 4 min read

Choosing your first AI use case: a four-question filter

A short, opinionated filter we use with SME clients to pick a first AI project that actually ships — and creates the conditions for the second one.

All insights

Picking the wrong first AI project is expensive — not in dollars, but in organisational appetite. Get it wrong and the next conversation is twice as hard. We use four questions to pressure-test candidates.

1. Is the workflow already well-defined?

If the humans can't describe the steps, the model won't either. Prefer workflows with clear inputs, clear outputs, and a clear definition of done.

2. Is the time saved measurable?

If you can't put a number on the before-state, you won't be able to defend the after-state. Pick something with a stopwatch, not a vibe.

3. Is there one accountable owner?

Cross-functional first projects almost always stall. Find a workflow that lives inside one team, with one decision-maker.

4. Can it ship in six weeks?

Anything longer loses momentum. If the answer is no, the project is too big. Cut scope until the answer is yes.

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